Crop nutrition engineered, manufactured, registered and tested in Pakistan
Vital Agri Nutrients (VAN) began with a research farm in 2009 and was incorporated in 2010. We make all our products at 1 plant site in Lahore, apart from SOP (sulfate of potash), which we buy from a supplier. They are sold under our own 23 registered brands and under more than 100 brands owned by 14 national and multinational companies. This profile is also available as a PDF.
PDF, 2026.
Figures as of July 2026.
In 2023, Pakistan applied more fertiliser nutrient per acre than the world average, and its nitrogen use efficiency was lower than the world’s
These figures show the problems our products and crop plans are designed to address: more fertiliser nutrient applied per acre than the world average, low nitrogen use efficiency, very little potash applied in Pakistan, and, in the Punjab soil survey, soils low in phosphorus and organic matter. The full analysis, with every chart and source, is on the knowledge page.
of fertiliser nutrients (nitrogen, phosphate as P₂O₅ and potash as K₂O, added together) applied to each acre of Pakistan’s cropland in 2023 (calendar year), against a world average of 47 kg per acre. We converted FAO’s figures from per hectare to per acre.
rise in the fertiliser nutrient applied per acre of arable land in Pakistan between fiscal years 1999-2000 and 2023-24 (July to June). Over the same years, wheat yield per acre rose by 31%, less than half as much. We calculated both changes from published figures.
tonnes of nitrogen (N) applied in Pakistan in 2023 for every tonne of potash (K₂O).
nitrogen use efficiency in 2023: the share of the nitrogen added to Pakistan’s cropland that was taken out in the harvested crop (FAO estimate). The world figure was 55%, and the United States figure about 71%.
The Punjab soil survey holds 770,160 samples from 36 districts, tested in about 2016 to 2018. We use its results when we design the nutrient content of our products.
Sources: Our World in Data / FAO (2025), which publishes fertiliser use per hectare (Pakistan 156 kg, world 117 kg); we divided these figures by 2.471 to give kg per acre; World Bank indicator AG.CON.FERT.ZS, Fertilizer consumption (kilograms per hectare of arable land), and the Pakistan Economic Survey, for the 2 changes since 1999-2000; FAOSTAT (2023) for nitrogen against potash; FAOSTAT Cropland Nutrient Balance, December 2025 release (2023 data), for nitrogen use efficiency; the Punjab soil testing programme, 36 district workbooks. Each is charted and cited on the knowledge page.
We run research farms, a plant and a laboratory
We develop each formulation through trials on our research farms, and the plant makes it. The laboratory tests every batch before it ships. Before a product is sold, it is registered, and where a Pakistan Standard applies, it is licensed by PSQCA against that standard.
Pick a year to read what happened.
Most of what we make is sold under partners’ brands
We are mainly a business-to-business manufacturer. We make and register products for 14 national and multinational companies.
Vital Green
Vital Green, founded in 2019, sells our own range direct to growers.
23 registered brands in 7 product groups, made in the forms a partner needs
Each brand’s page gives its PSQCA licence number and its Pakistan Standard, where the brand has a licence. We can make the product sold under any of the 22 brands made in our plant, including Vital Urea, for a partner company to sell under its own brand.
Nitrogen
1- Vital UreaSulfur coated urea. N 32% · S 13%
Phosphorus
4- V-Phosphate11:44:0 + Fe
- Green Phosphate6:32:0 · humic-coated acidic. The 6:32 grade of the VAN NP Range, which has 3 grades
- Fusion PhosphateTriple superphosphate (TSP). P₂O₅ 46%
- V-Germinator ProLiquid. P₂O₅ 27% · N 4.5% · K₂O 2%, with Mg, S and Fe
Potash
5- Vital PotashN 11% · K₂O 44%, boron-coated in 2 forms
- Fusion Potash2:0:50 + S 1.5% · B 1% · Mg 1%. Made in 2 forms: granules for broadcasting and soluble powder for fertigation.
- SOPSulfate of potash. K₂O 50% · S 17.5%
- VL-Potash LiquidK₂O 30%. For foliar spray or fertigation
- V-Potash Plus10:0:40 + Mg · B · chelated Fe
NPK
2- Crop ForceNPK 15:15:15 · NPK 12:12:18
- VL-NPKLiquid NPK 8:8:6 (% w/v, weight per volume). N 8 · P₂O₅ 8 · K₂O 6
Micronutrients
4- VL-MicromixZn 5 · Fe 2 · Mn 2 · Cu 1 (% w/v, weight per volume)
- VL-BoronBoron 5% w/v (weight per volume), liquid
- V-Zinc 10%Zinc 10% w/v (weight per volume), as zinc sulfate
- V-TransformZinc 21% granular
Secondary nutrients
3- Cala-Mag VN 10% · Ca 6% · Mg 4% · B 1%
- V-Mag EssentialMg 8.5% · B 1% powder
- Green SulfurSulfur 70%, water-dispersible granules (WDG)
Soil health and biologicals
4- V-CompostOrganic matter 25% + N 5%
- Humi GrowPotassium humate pellets · Humic acid 40% · K₂O 7%
- Humi Grow PlusLiquid. Humic acid 10% · K₂O 3.5%
- TornadoAmino acids 10% w/v (weight per volume) · humic 3.4% w/v · fulvic 4.5% w/v · seaweed 0.5% w/v
We can make the product sold under any of the 22 brands made in our plant and pack it under your brand, or develop a new product to your brief.
Your Brand →5 production lines
The lines are on the same site as our analytical laboratory.
7 physical forms
Granular, powder, crystalline soluble, liquid, pellet, water-dispersible granule and coated prill. The same composition can be made in several forms.
Pack sizes
Packs range from a 1 L bottle to a 1,000 kg bulk bag and a 1,000 L intermediate bulk container (IBC). Packs for estates and contract farming are filled on the same line as retail packs.
There is no minimum order. We produce in batches of 1 tonne. For an order smaller than 1 tonne, we make a 1 tonne batch and pack your order from it. A larger order is made in lots of up to 50 tonnes, each made of 1 tonne batches. The line for each product can make up to 4 lots a week, so an order is not limited to 50 tonnes.
We test every batch before it ships and publish every licence number
How samples are tested
Every sample is tested by 2 analysts. We use written methods, calibrated instruments and reference standards, so a result does not depend on who ran the test. Results of a test booked through Sample Reception are ready 3 to 5 working days after Sample Reception confirms your booking.
The lab report for your bag
On our website, type the batch number printed on a VAN bag to open the lab report for that batch, free of charge.
ISO 9001 in progress
We expect System Certification Centre (SCC) to certify us to ISO 9001 during 2027. We will not claim ISO 9001 until the certificate is issued.
Industry membership: we have been a full member of CropLife Pakistan, an industry association, since 2024.
How we support the figures we publish
Our published figures come from 17 years of trials on our research farms, the Punjab soil survey of 770,160 samples (tested in about 2016 to 2018), our accredited laboratory, and the national and international statistics we cite.
Sources and our own calculations
Every figure we publish names its source. Where we have calculated a figure ourselves from published data, we say so.
A yield figure needs a named trial
We publish no performance figure for a product unless a named trial supports it.
Our research partners
Rafhan Maize Products and Descon Research Farm are our research partners in the Vital Urea trials. They are named, with their agreement, on the pages that describe those trials.
The soil survey data come from the Punjab programme
The soil data come from the Punjab soil testing programme. We use them together with the results of our own soil sampling, and we credit them to the programme.
Our tools are free, and you do not need to sign in
28 crop plans
Each crop plan tells you what to apply per acre, at which crop stage, by which method, and in which pack.
Open it →Nutrition creator
The Nutrition creator is on 24 crop pages. Enter your area in acres and it scales the plan to that area. Add a soil report, and it adjusts the amounts to your soil. If you have no report, choose your Punjab district, and it uses the median soil test values for that district from the Punjab soil survey.
Open it →Farm discipline simulator · beta
Yield depends on doing every task on time: sowing date, seed and plant population, fertiliser at the right stage, irrigation on schedule, and control of weeds, pests and disease. Crop nutrition is 1 of these tasks. The simulator scores farm practices for wheat and potato.
Open it →Soil Atlas
The Soil Atlas shows the results of 770,160 Punjab soil samples from 36 districts, tested in about 2016 to 2018, and compares them with the nutrients taken out in the harvested crop, crop by crop.
Open it →Who we work for, and where to find our evidence
Our 28 crop plans are free. Choose your crop, then enter your district and sowing date.
As a dealer, you can sell all 23 of our brands. We test every batch before it ships. On our website, a farmer can type the batch number printed on any bag and open the lab report for that batch.
We formulate, make, register and test the product, and you sell it under your brand; under toll manufacturing, you supply the formulation.
Our evidence comes from 770,160 Punjab soil samples and 17 years of trials on our research farms, and every figure we publish names its source.
We offer white labelling, joint product development and toll manufacturing
White labelling means we make a formulation we have already developed, and you sell it under your brand. Joint product development means we develop a new product with you, starting from your brief. Toll manufacturing means we make your own formulation to your specification. If you want a product under your own brand, there are 2 routes: a new product developed to your brief (joint development) or a finished formulation from our library (white labelling).
You tell us the market, the crop, the target price and the constraint the product must overcome. We develop the formulation, make it at our plant, run the trials and register the product.
Feasibility · Bench · Pilot · Trials · Dossier · Registration
We have finished formulations that do not yet carry a brand. They are listed in our formulation library under neutral codes until a partner company chooses one and gives it a brand name.
Pick a code · Deck and data · Terms · Your brand · Registration · Team trained · Launch
There are 3 things we do not do. We do not sell the product for you, we do not hand over our own formulations, and we will not put a claim on your label that a trial does not support.
What we are developing
Coated and phosphate products
We are developing new coated products and new products that let the crop take up more of the phosphate applied.
Biologicals: mycorrhizae and phosphate-solubilising bacteria
We are developing biological products for Pakistani soil and climate. One is a phosphate-solubilising bacteria product made from strains isolated in Pakistan. With a large European company that makes biological products, we are developing 2 mycorrhizal products to be made in Pakistan: a stand-alone mycorrhizal product, and a mycorrhizal-based phosphorus product that will be coated.
PSB bio-fertiliser · field trialsLiquid PSB inoculant · in developmentMycorrhizal inoculant · in developmentSeed treatment · field trialsPotassium from crop residue ash, and research on silicon
We already use potassium recovered from crop residue ash in our own manufacturing, in place of imported potash. Silicon recovery from the same ash is still in research and development.
The circular economy →New NP granulation line
A new granulation line for NP (nitrogen and phosphorus) fertilisers is planned for the plant site. Work has not started, and no date has been set.
The formulation library
27 unbranded formulations, by development stage:
- 10Available · ready to carry your name
- 9Validated · specification and data locked
- 3Field trials · research farm and partner plots
- 3In development · bench formulation work
- 1Concept · defined, not yet at the bench
- 1Feasibility · technical and cost check
Contact us
Write to info@van.com.pk, call +92 42 35762215, or ask for any of these 4 people by name.
Vital Agri Nutrients (Pvt) Ltd
Head office · 605 Al-Hafeez Heights, Gulberg III, Lahore 54660
Plant · 49-Km Multan Road, Phool Nagar Bypass, Lahore
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